Blog or Podcast? What's Best For Your Brand By James Roberts Consumers identify with a brand, to which they can relate. Building a brand identity takes time, consideration and steady stream of content. Layering multimedia assets across varying platforms, maximises visibility, relatability and...
What Type of Video Content is Right For Your Brand By Paul Jackson Over the past ten years, the importance of video in the marketing industry has evolved stratospherically. Social media has put video content front and centre of product and service promotion, using intelligent and subtle technique to...
Use Buyer Personas to Target Your Marketing More Effectively By James Roberts Here at Method HQ, we appreciate the impact that buyer personas can have on earning potential, content creation, and product development.
Diversify Social Strategies By Paul Jackson Potential new leads and consumers are ever-present online. Your successful competitors appreciate the power of diversifying their digital presence to maximise visibility. But do you? Organically networking your content depends upon the...
How to Create a Facebook Business Page By Paul Jackson An increasingly powerful inbound marketing tool, Facebook's business page provides tools to maximise your brand's visibility. The worlds most prolific social media platform, currently boasting 2.45 billion active users, using Facebook...
What Marketers Need to Know in 2021 By James Roberts 2020 had a dramatic impact on industry the world over. Almost universally, businesses have been forced to re-evaluate their customer's needs and innovate niche strategies to market and retail their product or service in order to adapt...
Episode 7 - How The Little Gin Company Adapted to COVID-19 By Milly McMahon The art of success is rooted in adaptability. Within change comes to the opportunity to evolve, and through evolution, intuition and agility flourish.
INBOUND 2020: HubSpot Optimises Usability with Innovative New Tools By James Roberts When analysing the features of your service which are of critical importance, there are a multitude of factors to consider. An intuitive software service must cater to a range of customers, each with their unique and specific needs.
Content Marketing and E-commerce By James Roberts Content marketing within e-commerce creates a natural space for your brand to platform and contextualise product or service USP's. Highlighting the companies strengths to both more generalised and target audiences, blog posts,...
Essential Website Wins By James Roberts Did you know that the idea for the internet was first muted back in the early 1960s? And that the first websites were created at the start of the 1990s? 30 years on, internet use is still expanding with (according to various online...