What's in a name? How to decide your brand name
A brand name is more than just a sound. It sets the tone of your brand forever, and it represents...
The ultimate guide to brand storytelling
Behind every business, there's a history of decisions, people, time, challenges and wins. Every...
Tackle analysis paralysis
Isn't it crazy how our lives are one long intricate chain of decisions?
The only things our early...
Craft effective emails without sounding like a corporate robot
Dear Investomer,
We're just reaching out to touch base so that we can cover all grounds of...
How strong is your brand?
If you wanted your business to be remembered for one thing, what would it be?
It's a headscratcher.
Web design vs web development: ingredients for a successful website
Your website is at the forefront of your business. It's your digital hub and the epicentre of your...
The death of Twitter
Do you remember that ominous tweet from Elon Musk back in April? He wrote
"And soon we shall bid...
What can we learn from Wimbledon's marketing?
As the UK anticipates the 136th edition of the globally recognised tennis tournament, we turn our...
How to be a pro at public speaking and represent your business
Public speaking is part of being a business leader that will either terrify or excite you.
Everyone...
Give your brand a boost and switch to renewable energy
Installing renewable energy in your business is a big deal. It can cost your business thousands...
What do you really want?
Let’s be honest. One of the hardest questions in the world is ‘What do I want?’
Life is tightly...
Copywriting tips to get more customers
Often an overlooked area of content creation, copywriting is one of the most effective ways to...
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